David Ogilvy said that, in the end, creating an ad comes down to shutting the door and just doing it. It’s just you and the blank page.
That’s a lonely time. So here are some tips to keep you company. Some ideas for having ideas. They’re drawn from a little book published by Ogilvy called The Creative Companion.
Remember, the idea will come and you will be successful. Take a deep breath. You’re feeling what every creative person feels. You’re not alone.